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Video’s become the tool that brands are turning to as they buckle down and strive for higher engagement…

Someone shares their experience with your brand on social media and tags you in it. You can instantly…

Arguably the single most significant reason for Instagram’s recent stellar success has been its introduction of Instagram Stories….Photo Wallpaper Mural 20040_P Sunny Tropics Nature Plant Grass Beach Water Sand

It’s the start of a new year and time to make our annual predictions for how we believe…

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Managing an Instagram account for your business is an important and challenging undertaking. You’re going up against hundreds…

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Influencer marketing’s explosive growth happened when brands realised consumers were more likely to trust the recommendation of someone they know—and social media made it possible for everyday people to be known by increasingly large...

We often talk about digital marketing—and influencer marketing specifically—as a new paradigm in the advertising game. The traditional methods don’t work anymore, Photo Wallpaper Mural Non-woven 10081_VEN Yellow Corridor with balls abstractionwe say, and those stubborn guards of the old school who scoff at this...

In a way, the story of Upfluence mirrors that of influencer marketing itself. Founder and CEO Kevin Creusy stumbled upon the practice organically, as he sought alternative ways to market his various business interests. Influencer marketing...

Photo Wallpaper Mural Non-woven 10152_VEN City Panorama from the River View CityWhile one of the newer players in the influencer marketing space, Talkwalker has been around since 2009. As one of the earliest companies to recognize the marketing gold mine that is social media, they were one of the first to develop...

Slowly but surely, small businesses are getting their chance to give influencer marketing a shot. In its early days, Photo Wallpaper Mural Non-woven 10220_VEN Bridge on a Turquoise Pond nature landinfluencer marketing was strictly the domain of large brands with household names (and house-sized marketing budgets to...

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